Last updated January 18, 2022
A letter from our founder
We do not sell your personal information. Ever.
United By Zero works by introducing you to truly-sustainable brands, and helping you remember those brands whenever and wherever you shop. If we all shift our buying habits, we can change the shape of commerce. When you buy from a brand recommended by United By Zero brand, the store sometimes pays us a fee. That's how we make money. We do not need to (or want to) sell your information.
So how do we use your data?
First and foremost, we analyze some information on the retail website you're on so that we can identify similar products from our partner brands. We collect limited shopping data to make sure we’re able to offer the most compelling sustainable alternatives possible.
Our stance on privacy is simple: We will be transparent with what data we collect and how we use it to help try and introduce the world to better brands, and you can decide if you're good with that.
If this sounds fair, then let's start shopping together.
If you have questions or comments, you can always send us a message at firstname.lastname@example.org.
If we ever need additional personal information for a specific reason, we will tell you and ask for your permission. Also, to the extent that United By Zero has links to other websites (like retailers), please note that we do not own, operate, or control them, and they have their own controlling privacy policies that you should review.
What data we collect and why
In order to provide our products, United By Zero collects information that you share directly with us when you use our website or extension. Though you don't have to, you can choose to provide your email to set up an account with us, which lets you add items to your favorites list, earn United By Zero rewards, see a personalized recommendation feed, and more. You can also set up your profile with your name and other info for a more personalized experience.
United By Zero also collects technical information about your device and use of United By Zero to make sure that our products are working correctly. The information we collect is geared to providing United By Zero members with a better way to shop online and to help us develop, improve, and market our services.
Account and Profile Information.
When you become a member of United By Zero, you share a limited amount of information during the registration process, optionally including your name, email address, member password and other registration information to personalize your profile.
If you choose to sign in with Google, you'll have the option of importing your contacts so that you can refer your friends to United By Zero. Referral addresses are masked, so we never see or store them, nor can we contact anyone without your permission.
As you continue to use United By Zero's products, you might also provide information when you:
- save items
- share brands or products you found
- refer friends from your contacts to United By Zero
- click “follow” on stores you like
- communicate with United By Zero through email or other means
United By Zero automatically collects information to ensure that our products work correctly on different devices and browsers. This includes data like
- the type of device you're using
- the device's unique ID (where available)
- operating system
- browser type
- IP address
- event stamp
- error logs
This data allows us to make sure United By Zero products are working correctly, to make your experience better, and to detect and prevent fraud. Also, to help us coordinate our communications and marketing campaigns, and to understand how our users engage with our products, we use common digital tools that allow us to see if you opened an email we sent, visited a link in those emails, or generally interacted with United By Zero as a result of our marketing efforts.
United By Zero does not track your search engine history, emails, or your browsing on any site that is not a retail website (a site where you can shop and make a purchase). When you are on a pre-approved retail site, to help recommend sustainable alternatives, United By Zero will collect information about that site that lets us know the types of items you are looking for. We may also collect information about pricing and availability of items, which we can share with the rest of the United By Zero community.
Shopping and Usage Data.
On retail sites, United By Zero col`lects the name of the retailer, page views, and in some cases, product information that allows us to update our product catalog. We may also collect limited information regarding your purchases on a retail site while using United By Zero (for example, the order total and the fact that an order was completed) for purposes including internal analytics, commission collection, and rewarding of United By Zero rewards. The information you share, and we collect, enables us to improve our products and ultimately shift shopping to sustainable brands. We may also use this information to provide you with a more tailored, relevant experience.
Aggregate and Anonymized Data
We may also use the information we collect in aggregate or otherwise anonymized form. This lets us look at interactions with our site and products generally and does not identify you or any specific person. We use this general data for research, development, marketing, analytics, and to enhance the shopping experience for the United By Zero community.
What data we do not collect
We collect information that we believe can help us save our users time and money. This does not include, and we do not collect, any information from your search engine history, emails, or from websites that are not retail sites.
How we share your data
We know how important your personal data is to you, so we will never sell it. We'll only share it with your consent or in ways you'd expect (as we explain here). That means we will share your data if needed to complete your purchase, with businesses who help us operate United By Zero, or if we are legally required to do so.
We may also share information in the following cases:
- with your express consent
- in an aggregate or anonymized format that does not identify any specific person;
- as required by law, or to comply or respond to a valid government request;
- when we believe in good faith that it's necessary to protect our rights, protect your safety or the safety of others, or investigate fraud; and
- with a buyer or successor if United By Zero is involved in a merger, acquisition, or similar corporate transaction. If that happens, you will be notified via email and/or a prominent notice on the Website of any change in ownership, as well as any choices you will have as a result.
How we protect your data
The security of your information is important to us. We are dedicated to protecting your information and have put in place physical, electronic, and procedural safeguards.
Though we hate to say it, despite our efforts, we can't guarantee that user information will not be accessed, viewed, disclosed, altered, or destroyed as a result of a breach of any of our safeguards. You provide us with information at your own risk.
United By Zero only retains information about you as long as you keep using United By Zero, though we’ll keep information if we need it to meet our legal obligations and to defend against legal claims.
Some cookies can be temporary (“session cookies” like those used for navigating your browser) and disappear once you close it. Others last longer (“persistent cookies,” like when you ask a site to remember your login) and are saved to your computer until you delete them.
Our uses of cookies and similar technologies fall into the following general categories:
Marketing: We may use first-party or third-party cookies and web beacons to deliver content, including ads relevant to your interests, on our sites or on third party sites. This includes using technologies to understand the usefulness to you of the advertisements and content that have been delivered to you, such as whether you have clicked on an advertisement.
Your choices for managing your data
If you want to stop using United By Zero, we have instructions on how to uninstall the Extension on our Website and if you have any issues you can contact our support team for assistance by sending an email to email@example.com.
You can also uninstall the United By Zero Mobile App in the same way you would uninstall other mobile apps from your mobile device.
If you would like to delete your profile or personal information, you can always ask us by emailing firstname.lastname@example.org. We will delete any personal information we have, although the following exceptions apply: (1) we may still store your personal information if we need it to meet our legal or compliance obligations and/or to defend against legal claims; and (2) we may also continue to store your personal data in an aggregated and anonymized format that doesn’t identify you and can’t be attributed to you, even after you’ve deleted your profile.
Additional rights regarding your data
Your rights: You have the following rights with regard to your personal data. To exercise any of these rights, please contact us at email@example.com. Please note that these rights are limited, like for example, where fulfilling your request would adversely affect other individuals or our legal obligations.
- Right to Access: You have the right to request information about your personal data that we hold, how we use it, and who we share it with.
- Right to Portability: Where you have provided your personal data to us on the basis of your consent, you have the right to ask us for a copy of this data in a structured, machine-readable format and to ask us to send this data to another data controller.
- Right to Rectification: You have the right to ask us to correct your personal data where it is inaccurate or incomplete.
- Right to Erasure: In certain circumstances, you have the right to ask us to delete the personal data we hold about you.
- Right to Withdraw Consent: In situations where we are processing your personal data based on your consent, you may withdraw this consent at any time.
- Right to Object to Processing: In situations where we are processing your personal data based on our legitimate interest, you can object that the interest is no longer legitimate. United By Zero will stop processing that data, unless we can demonstrate an overriding legitimate ground. You can also request to opt out of direct marketing.
- Right to Restrict Processing: You have the right to ask us to stop any active processing of your personal data while we seek to verify data you claim is inaccurate, while we verify our legitimate interests, or while we cannot erase that data due to legal obligations.
United By Zero will try to respond to these requests within 30 days, but some might take longer. You will typically not be charged any fee for effecting these rights, but United By Zero reserves the right to charge a reasonable fee (or refuse to comply) if the request is unfounded, repetitive, or excessive.
Complaints:: In the event that you wish to make a complaint about how we process your personal data, please contact us at firstname.lastname@example.org and we will do our best to resolve it. You can also choose to file a complaint with the relevant data protection authority.
If you live in California and use United By Zero, you have some additional rights when it comes to your data.
- Right to Delete: You can ask us to delete the personal information we have about you.
California law gives you the right to opt out of the sale of your personal information. But United By Zero does not and will not sell (or rent, or disclose for value) any of your personal information in the first place. So you're good.
To exercise any of these rights, you (or your authorized agent) can contact us through the “Contact us” webform on our Contact page (unitedbyzero.com/pages/contact-us) or by email at email@example.com. We will confirm receipt of your request within 10 days, and will provide a response to you within 45 days of your request, though in some exceptional cases it might take longer (if that happens, we'll let you know). We will need your name and email address to verify your request, and may also ask for additional information if necessary to verify the identity of the person making the request. We reserve the right to deny your request if we cannot verify your identity, or if an exemption applies (for example, where fulfilling your request would adversely affect other individuals, or where we have a conflicting legal obligation). That said, we will not discriminate against you for exercising any of your privacy rights.
To learn about the categories of personal information that United By Zero uses, please see the section of this policy called “What data we collect and why.” The personal information that we have collected in the past 12 months falls into the following categories as set out under California law:
- The contact information you provide – California law refers to these as identifiers.
- If you shop through the United By Zero Mobile App, other individual information like billing address, credit or debit card information – this category includes personal information protected under pre-existing California law (Cal. Civ. Code 1798.80(e)), and overlaps with other categories.
- We don't track your location, but your IP address gives us a general idea of the city, state, and country - what California law calls geolocation.
- Shopping and United By Zero usage data – California law calls this internet activity.
- Purchases on retail sites when using United By Zero – this is commercial information under California law.
To learn about the limited ways in which we disclose data for our business purposes -- that is, to a service provider -- and the categories of those service providers, please see the section of this policy called “How we share your data.”
Please note that, while United By Zero provides tools to manage your privacy as described in this policy, we do not support “Do Not Track” browser settings at this time.
Data Transfers from the EU
As we are located in the United States and United By Zero's products are operated in the United States, if you are located outside of the United States, please be aware that information you share and we collect will be transferred to, and processed, stored, and used in the United States in order to provide United By Zero's products to you. The United States does not have an adequacy decision regarding data protection from the European Commission.
We will respond to complaints in a timely fashion, and further committed to refer unresolved Privacy Shield complaints to the American Arbitration Association (AAA), an alternative dispute resolution provider located in the United States. If you do not receive timely acknowledgment of your complaint from us, or if we have not addressed your complaint to your satisfaction, please visit http://go.adr.org/privacyshield for more information or to file a complaint. The services of the AAA are provided at no cost to you.
We created United By Zero for the exclusive use of adults (18 and older). We don't knowingly collect or solicit personal information from children. If you are a child under 18, please do not attempt to use or register for United By Zero's products or send any personal information to us.
If we learn we have collected personal information from someone under 18, we will delete that information as quickly as possible. If you are a parent or guardian of a child who you think may have given us some personal information or posted information on any public portion of United By Zero's products, please let us know at firstname.lastname@example.org. We'll help you remove it.
Changes to this policy
How to contact us
If you have any questions about our privacy policies and practice, please contact us at email@example.com.
Or you can write us a letter at:
Planet Savers Technologies Inc.
600 H St. NE
Washington DC, DC 20002